Technically, I have not changed very much. Ask my assistants. They'll tell you, I am the easiest photographer to work with. I don't have heavy equipment. I work out of one bag. ↗
Since, however, it is immaterial whether the work is done by assistants or a machine, I decided to build a machine equivalent to an array of about 200 separating funnels. ↗
We know that in order for us to turn this around, it doesn't matter how many coaches they bring in here, assistants, weight trainers, whoever, we're the ones that are going to have turn it around. And I think just took that responsibility on ourselves. ↗
One of my assistants found this old German machine. It was originally used to make underwear. Like Chanel, who started with underwear fabric - jerseys - we used the machine that made underwear to make something else. ↗
When I was a kid growing up, my dad being a football coach, he asked the same question of all the assistants that he ever hired: 'Is your goal to be a head football coach?' ↗