#sine

The principle on which to manage an army is to set up one standard of courage which all must reach. ↗

— Sun Tzu

#strategy #war #art

At first, then, exhibit the coyness of a maiden,  until the enemy gives you an opening; afterwards emulate the rapidity of a running hare, and it will be too late for the enemy to oppose you. ↗

— Sun Tzu

#strategy #war #art

The virtues of free enterprise can become distorted by greed & delusion. ↗

— Allan Lokos

#business #compassion-love #finance #mindfulness #occupy

When an invading force crosses a river in its onward march, do not advance to meet it in mid-stream.  It will be best to let half the army get across, and then deliver your attack. ↗

— Sun Tzu

#strategy #war #art

Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value. ↗

— Philip Kotler

#client #customer #marketing #product #value

first lay plans which will ensure victory, and then lead your army to battle;  if you will not begin with stratagem but rely on brute strength alone, victory will no longer be assured ↗

— Sun Tzu

#strategy #war #art

Until you understand your customers - deeply and genuinely - you cannot hope to serve them ↗

— Rasheed Ogunlaru

#customer-care #customers #kindness #rasheed-ogunlaru #service

What we at first deem useless might end up being the next bestseller. It can be the product's novelty, fun factor or sheer stupidity. Whatever the case, just remember there's always room on the market for an original business idea. ↗

— Simon Zingerman

#business #creativity #feel-good #good-hearted #goodness

As an observer of human nature, let's just face the facts: stupid stuff sells, and often the more stupid and silly it is, the better it sells. ↗

— Simon Zingerman

#business #creativity #feel-good #good-hearted #goodness

Look for patterns, and then ask why those patterns exist. ↗

— Debra Kaye

#creative-thinking #future #innovation #business