I had been plunged into a different world. I found myself spending half my time answering weird questions on book tours in the Midwest. People would stand up and explain to me the situation in their office and ask me whether they should resign or not. ↗
People aren't quite sure what it means when a book is a Booker Prize winner. They're not quite sure what is being recommended, what literary values it stands for, because every year it stands for something different. ↗
A lot of companies have chosen to downsize, and maybe that was the right thing for them. We chose a different path. Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets. ↗