I think we raised about 20,000 pounds. There was a live performance thing so we thought we'd donate the equipment for an online charity in Britain. I hated to part with my guitar, but it was for such a great cause. ↗
I had business experience. I had made my living designing and building electronic equipment. Basic business was not new to me, but the music business was completely new to me. I knew nothing about distribution, or any of those things. ↗