#peri

Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field, the results have been disastrous. ↗

— David Ogilvy

#advertising #been #bitter #cannot #consumer

I have a theory that the best ads come from personal experience. Some of the good ones I have done have really come out of the real experience of my life, and somehow this has come over as true and valid and persuasive. ↗

— David Ogilvy

#best #come #done #experience #good

Don't despair too much if you see beautiful things destroyed, if you see them perish. Because the best things are always growing in secret. ↗

— Ben Okri

#beautiful #beautiful things #because #best #despair

One of the greatest gifts my father gave me - unintentionally - was witnessing the courage with which he bore adversity. We had a bit of a rollercoaster life with some really challenging financial periods. He was always unshaken, completely tranquil, the same ebullient, laughing, jovial man. ↗

— Ben Okri

#always #bit #bore #challenging #completely

In the first quarter of the nineteenth century the experimental proof for the interdependence of the composition and properties of chemical compounds resulted in the theory that they are mutually related, so that like composition governs like properties, and conversely. ↗

— Wilhelm Ostwald

#chemical #composition #compounds #conversely #experimental

The individual organs follow the same pattern as the whole organism, i.e. they have their period of growth, of stationary, maximum activity and then of aging decline. ↗

— Wilhelm Ostwald

#aging #decline #follow #growth #i

We do not know it because we are fooling away our time with outward and perishing things, and are asleep in regard to that which is real within ourself. ↗

— Paracelsus

#away #because #fooling #know #our

From the described experiment it is clear that the mere act of eating, the food even not reaching the stomach, determines the stimulation of the gastric glands. ↗

— Ivan Pavlov

#clear #described #determines #eating #even

One's teachers all belonged to that generation who were imperialists, and the whole narrative throughout my adolescence was of countries leaving the empire. I find it extraordinary that this purpose which drove how we viewed the world is now considered to be something that has no effect upon us. ↗

— Jeremy Paxman

#belonged #considered #countries #drove #effect

She is too fond of books, and it has turned her brain. ↗

— Louisa May Alcott

#experience