David Ogilvy

The consumer isn't a moron. She is your wife. ↗

— David Ogilvy

#advertising

The best ideas come as jokes. Make your thinking as funny as possible. ↗

— David Ogilvy

#come #funny #ideas #jokes #make

Much of the messy advertising you see on television today is the product of committees. Committees can criticize advertisements, but they should never be allowed to create them. ↗

— David Ogilvy

#allowed #committees #create #criticize #messy

What you say in advertising is more important than how you say it. ↗

— David Ogilvy

#how #important #more #say #than

I don't know the rules of grammar. If you're trying to persuade people to do something, or buy something, it seems to me you should use their language. ↗

— David Ogilvy

#grammar #humour #advertising

Don't bunt. Aim out of the ballpark. Aim for the company of immortals. ↗

— David Ogilvy

#inspirational

Many people - and I think I am one of them - are more productive when they've had a little to drink. I find if I drink two or three brandies, I'm far better able to write. ↗

— David Ogilvy

#am #better #drink #far #find

The consumer isn't a moron; she is your wife. ↗

— David Ogilvy

#consumer #moron #she #wife #your

Advertising is only evil when it advertises evil things. ↗

— David Ogilvy

#advertising #evil #only #things

Political advertising ought to be stopped. It's the only really dishonest kind of advertising that's left. It's totally dishonest. ↗

— David Ogilvy

#dishonest #kind #left #only #ought