It puts the provider in a situation of looking for ways to have someone else pick up a piece of the cost. As a result, every customer who has insurance ends up paying a 'hidden premium.' It simply adds to the health care cost burden. ↗
What everyone in the astronaut corps shares in common is not gender or ethnic background, but motivation, perseverance, and desire - the desire to participate in a voyage of discovery. ↗
I don't think that the war serves U.S. interests. I think Osama bin Laden's interests and the Iranian interests are very much served by it, and it's becoming a huge drain on our resources both material and political. ↗
It was, however, in the interest of Osama bin Laden for us to destroy a secular Arab leader; it was very much in the interest of the Iranians because they wanted revenge against Saddam Hussein for Iraq's invasion in 1980. ↗
If you ever have the good fortune to create a great advertising campaign, you will soon see another agency steal it. This is irritating, but don't let it worry you; nobody has ever built a brand by imitating somebody else's advertising. ↗
Remove advertising, disable a person or firm from proclaiming its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom. ↗
You now have to decide what 'image' you want for your brand. Image means personality. Products, like people, have personalities, and they can make or break them in the market place. ↗
