Oh yes, technique has definitely advanced. But you never advance without losing something en passant, and you lose it because you're paying so much attention to the new thing. ↗
I've been designing since I was 8. I started sketching dresses I could wear when skating. I was always involved in all aspects of skating, not just the technique, the choreography, the music, but the visual aspects, too - what I should wear. ↗
But, the thing is, since I always had my own little shop and direct access to the public, I've been able to build up a technique without marketing people ever telling me what the public wants. ↗