Today, you're either very big or you're playing stadiums or you're not playing anymore. You're either popular where everybody will go to a 20,000 seat arena to see you or they won't go to see you at all. ↗
You see, every creature alive on the earth today represents an unbroken line of life that stretches back to the first primitive organism to appear on this planet; and that is about three billion years. ↗
One of the ways that Microsoft beat Apple way back in the day was that they were a lot more open; today, in the world I come from, the free software and open-source world, Microsoft is not generally viewed as open; they're viewed as proprietary. ↗