#advertising

What becomes of a man who acquires a beautiful woman, with her "beauty" his sole target? He sabotages himself. He has gained no friend, no ally, no mutual trust: She knows quite well why she has been chosen. He has succeeded in buying something: the esteem of other men who find such an acquisition impressive. ↗

— Naomi Wolf

#beauty #body-image #cosmetic-surgery #cosmetics #culture

There is no such thing as a Mass Mind. The Mass Audience is made up of individuals, and good advertising is written always from one person to another. When it is aimed at millions it rarely moves anyone. ↗

— Fairfax Cone

#aimed #always #another #anyone #audience

Stop thinking “Outside the box” and look what is actually in the box first. You jump around from marketing gimmick to marketing gimmick without a clear plan or goal, hoping to reproduce someone else’s success without understanding all of the nuances and factors that went into that success. Further, people are so busy recreating the wheel that they have forgotten what the wheel looks like. ↗

— Julie Ann Dawson

#marketing #publishing #business

Advertising men and politicians are dangerous if they are separated. Together they are diabolical. ↗

— Phillip Adams

#dangerous #diabolical #men #politicians #separated

Boredom forces you to ring people you haven’t seen for eighteen years and halfway through the conversation you remember why you left it so long. Boredom means you start to read not only mail-order catalogues but also the advertising inserts that fall on the floor. Boredom gives you half a mind to get a gun and go berserk in the local shopping centre, and you know where this is going. Eventually, boredom means you will take up golf. ↗

— Jeremy Clarkson

#advertising

Expensive advertising courts us with hints and images. The ordinary kind merely says, Buy. ↗

— Mason Cooley

#buy #courts #expensive #hints #images

It is not unprofessional to give free legal advice, but advertising that the first visit will be free is a bit like a fox telling chickens he will not bite them until they cross the threshold of the hen house. ↗

— Warren E. Burger

#advice #bit #bite #chickens #cross

It is really not so repulsive to see the poor asking for money as to see the rich asking for more money. And advertisement is the rich asking for more money. ↗

— G.K. Chesterton

#hypocrisy #irony #philanthropy #money

If nonsatiety were the natural state of human nature then aggressive want-stimulating advertising would not be necessary, nor would the barrage of novelty aimed at promoting dissatisfaction with last year's model. The system attempts to remake people to fit its own presuppositions. If people's wants are not naturally insatiable we must make them so, in order to keep the system going. ↗

— Herman E. Daly

#consumerism #desire #economics #nature

I didn't feel like reading that night, so I went downstairs and watched a half-hour long commercial that advertised an exercise machine. They kept flashing a 1-800 number, so I called it. The woman who picked up the other end of the phone was named Michelle. And I told Michelle that I was a kid and did not need an exercise machine, but I hoped she was having a good night. That's when Michelle hung up on me. And I didn't mind a bit. ↗

— Stephen Chbosky

#the-perks-of-being-a-wallflower #advertising