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Read through the most famous quotes by topic #advertising
It is important to bear in mind that political campaigns are designed by the same people who sell toothpaste and cars. ↗
#marketing #media-of-the-united-states #politician #politics-of-the-united-states #design
Men who read it [beauty pornography] don't do so because they want women who look like that. The attraction of what they are holding is that it is not a woman, but a two-dimensional woman-shaped blank. The appeal of the material is not the fantasy that the model will come to life; it is precisely that she will not, ever. Her coming to life would ruin the vision. It is not about life. Ideal beauty is ideal because it does not exist; The action lies in the gap between desire and gratification. Women are not perfect beauties without distance. That space, in a consumer culture, is a lucrative one. The beauty myth moves for men as a mirage, its power lies in its ever-receding nature. When the gap is closed, the lover embraces only his own disillusion. ↗
Advertising that makes fun of itself is so powerful because it implicitly congratulates both itself and the viewer (for making the joke and getting the joke, respectively). ↗
It's in our biology to trust what we see with our eyes. This makes living in a carefully edited, overproduced and photoshopped world very dangerous. ↗
It is not the task of a writer to 'tell all,' or even to decide what to leave in, but to decide what to leave out. Whatever remains, that meager sum of this profane division, that's the bastard chimera we call a 'story.' I am not building, but cutting away. And all stories, whether advertised as truth or admitted falsehoods, are fictions, cleft from the objective facts by the aforementioned action of cutting away. A pound of flesh. A pile of sawdust. Discarded chips of Carrara marble. And what's left over. "Houses Under The Sea ↗
LADY CROOM: ....My lake is drained to a ditch for no purpose I can understand, unless it be that snipe and curlew have deserted three counties so that they may be shot in our swamp. What you painted as forest is a mean plantation, your greenery is mud, your waterfall is wet mud, and your mount is an opencast mine for the mud that was lacking in the dell. (Pointing through the window) What is that cowshed? NOAKES: The hermitage, my lady? LADY CROOM: It is a cowshed. NOAKES: It is, I assure you, a very habitable cottage, properly founded and drained, two rooms and a closet under a slate roof and a stone chimney -- LADY CROOM: And who is to live in it? NOAKES: Why, the hermit. LADY CROOM: Where is he? NOAKES: Madam? LADY CROOM: You surely do not supply an hermitage without a hermit? NOAKES: Indeed, madam -- LADY CROOM: Come, come, Mr Noakes. If I am promised a fountain I expect it to come with water. What hermits do you have? NOAKES: I have no hermits, my lady. LADY CROOM: Not one? I am speechless. NOAKES: I am sure a hermit can be found. One could advertise. LADY CROOM: Advertise? NOAKES: In the newspapers. LADY CROOM: But surely a hermit who takes a newspaper is not a hermit in whom one can have complete confidence. ↗
Our mental environment is a common-property resource like the air or the water. We need to protect ourselves from unwanted incursions into it, much the same way we lobbied for nonsmoking areas ten years ago. ↗
Usually I spare myself from the news, because if it’s not propaganda, then it’s one threat or another exaggerated to the point of absurdity, or it’s the tragedy of storm-quake-tsunami, of bigotry and oppression misnamed justice, of hatred passed off as righteousness and honor called dishonorable, all jammed in around advertisements in which a gecko sells insurance, a bear sells toilet tissue, a dog sells cars, a gorilla sells investment advisers, a tiger sells cereal, and an elephant sells a drug that will improve your lung capacity, as if no human being in America any longer believes any other human being, but trusts only the recommendations of animals. ↗
Trends in circulation and advertising - the rise of the Internet, which has made the daily newspaper look slow and unresponsive; the advent of Craigslist, which is wiping out classified advertising-have created a palpable sense of doom. ↗
