#authentic

Mass advertising can help build brands, but authenticity is what makes them last. If people believe they share values with a company, they will stay loyal to the brand. ↗

— Howard Schultz

#brand-loyalty #branding #advertising

Authentic brands don't emerge from marketing cubicles or advertising agencies. They emanate from everything the company does... ↗

— Howard Schultz

#branding #advertising

Children go where they find sincerity and authenticity. ↗

— Eric Cantona

#children #find #go #sincerity #where

Every writer knows he is spurious; every fiction writer would rather be credible than authentic. ↗

— John le Carre

#credible #every #fiction #fiction writer #knows

I always felt that if I was going to do a movie, I wanted it to be authentic. ↗

— Eminem

#authentic #felt #going #i #i always

Enlightenment is the key to everything, and it is the key to intimacy, because it is the goal of true authenticity. ↗

— Marianne Williamson

#because #enlightenment #everything #goal #intimacy

In short, we cannot grow, we cannot achieve authentic discovery, and our eyes cannot be cleansed to the truly beautiful possibilities of life, if we simply live a neutral existence. ↗

— Armstrong Williams

#authentic #beautiful #cannot #cleansed #discovery

I had no idea that being your authentic self could make me as rich as I've become. If I had, I'd have done it a lot earlier. ↗

— Oprah Winfrey

#authentic self #become #being #could #done

To create a past that seemed authentic but would be a fiction, you need an invented language. ↗

— Jeanette Winterson

#create #fiction #invented #language #need

The world of crime is a last refuge of the authentic, uncorrupted, spontaneous event. ↗

— Daniel J. Boorstin

#crime #event #last #refuge #spontaneous