#marketing

Partially undermining the manufacturer's ability to assert that its work constituted a meaningful contribution to mankind was the frivolous way in which it went about marketing its products. Grief was the only rational response to the news that an employee had spent three months devising a supermarket promotion based on an offer of free stickers of cartoon characters called the Fimbles. Why had the grown-ups so churlishly abdicated their responsibilities? Were there not more important ambitions to be met before Death showed himself on the horizon in his hooded black cloak, his scythe slung over his shoulder? ↗

— Alain de Botton

#business #death #marketing #meaning #products

Sometime I'm going to do an essay called 'The Virtues of Amateurism' for all of those people who wish they earned their living in the arts. The market kills more artistic people than anything else. It's a world of safety out there, for most people. They want safety, the magazines and manufacturers give them safety, give them homogeneity, give them the familiar and comfortable, don't challenge them. ↗

— Robert James Waller

#economics #marketing #politics #science #art

People need to be educated so that they can make intelligent moral choices ↗

— Gary L. Francione

#communication #companies #companion-animals #delusion #education

Building positive customer experiences will help create passionate customers who will spread your message on their behalf - almost like an evangelist. ↗

— Simon Zingerman

#business #creativity #feel-good #good-hearted #goodness

Surround yourself with like-minded people who support you on the road to success. ↗

— Shirley George Frazier

#small-business #business

My phone isn't "smart" because of its features. I make it smart by maximizing the phone's feature-set toward better personal efficiency. ↗

— Larry Bailin

#marketing #marketing-expert #business

How can you squander even one more day not taking advantage of the greatest shifts of our generation? How dare you settle for less when the world has made it so easy for you to be remarkable?” - Seth Godin, sethgodin.com ↗

— Seth Godin

#networking-marketing #social-media #business

Stop thinking “Outside the box” and look what is actually in the box first. You jump around from marketing gimmick to marketing gimmick without a clear plan or goal, hoping to reproduce someone else’s success without understanding all of the nuances and factors that went into that success. Further, people are so busy recreating the wheel that they have forgotten what the wheel looks like. ↗

— Julie Ann Dawson

#marketing #publishing #business

Today, brands are not the preserve of marketing department. Brands are too important to be left to the marketing department - or any other 'department,' come to that. Organizational ghettoes do not create vibrant world-changing brands. ↗

— Thomas Gad

#business #marketing #business

Customer conversion is dependent on the right customer conversation ↗

— Rasheed Ogunlaru

#buying-and-selling #conversations #customer-service #customers #enterprise