I loved writing a book in which, in some ways, it's very, very classical, and in some ways I'm breaking lots of rules about what you can do and what you can't do. ↗
The only way that you can find any semblance of a rule, or make any semblance of your own rule, is to tear up the rulebook. Throw it out, burn it, throw it away, and make your own rules. ↗
It's in our best interest to put some of the old rules aside and create new ones and follow the consumer - what the consumer wants and where the consumer wants to go. ↗