I founded Netflix. I've built it steadily over 12 years now, first with DVD becoming profitable in 2002, a head-to-head ferocious battle with Blockbuster and evolving the company toward streaming. ↗
But it must not be thought that I say this out of personal experience: for in the many years that I have been before the public my secret methods have been steadily shielded by the strict integrity of my assistants, most of whom have been with me for years. ↗