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#v

Read through the most famous quotes by topic #v




Political advertising ought to be stopped. It's the only really dishonest kind of advertising that's left. It's totally dishonest. ↗


— David Ogilvy


#dishonest #kind #left #only #ought

Many people - and I think I am one of them - are more productive when they've had a little to drink. I find if I drink two or three brandies, I'm far better able to write. ↗


— David Ogilvy


#am #better #drink #far #find

A good advertisement is one which sells the product without drawing attention to itself. ↗


— David Ogilvy


#attention #drawing #good #itself #product

Advertising is only evil when it advertises evil things. ↗


— David Ogilvy


#advertising #evil #only #things

Hire people who are better than you are, then leave them to get on with it. Look for people who will aim for the remarkable, who will not settle for the routine. ↗


— David Ogilvy


#better #get #hire #leave #look

Does advertising corrupt editors? Yes it does, but fewer editors than you may suppose... the vast majority of editors are incorruptible. ↗


— David Ogilvy


#corrupt #does #editors #fewer #incorruptible

Every advertisement should be thought of as a contribution to the complex symbol which is the brand image. ↗


— David Ogilvy


#brand #complex #contribution #every #image

First, make yourself a reputation for being a creative genius. Second, surround yourself with partners who are better than you are. Third, leave them to go get on with it. ↗


— David Ogilvy


#better #creative #creative genius #first #genius

If you ever have the good fortune to create a great advertising campaign, you will soon see another agency steal it. This is irritating, but don't let it worry you; nobody has ever built a brand by imitating somebody else's advertising. ↗


— David Ogilvy


#agency #another #brand #built #campaign

Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field, the results have been disastrous. ↗


— David Ogilvy


#advertising #been #bitter #cannot #consumer






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