#wil

How many wives have been forced by the death of well-intentioned but too protective husbands to face reality late in life, bewildered and frightened because they were strangers to it! ↗

— Hortense Odlum

#been #bewildered #death #face #face reality

I will make a general statement that we have not had anything like the policy of holding people in high office responsible for their acts that I think we should. ↗

— William Odom

#anything #general #had #high #high office

I've decided that the political context is such that the only way reform will finally come about in the Russian military is that the deterioration goes beyond the point to which these old generals can stand up there and resist it. ↗

— William Odom

#beyond #come #context #decided #deterioration

Therefore, once U.S. forces leave, it is almost inevitable that an anti-Western, anti-U.S. regime will arise. ↗

— William Odom

#arise #forces #inevitable #leave #once

It's easy to come up with new ideas; the hard part is letting go of what worked for you two years ago, but will soon be out-of-date. ↗

— Roger von Oech

#come #easy #go #hard #ideas

I don't think the discus will ever attract any interest until they let us start throwing them at each other. ↗

— Al Oerter

#attract #each #ever #i #interest

Hire people who are better than you are, then leave them to get on with it. Look for people who will aim for the remarkable, who will not settle for the routine. ↗

— David Ogilvy

#better #get #hire #leave #look

If you ever have the good fortune to create a great advertising campaign, you will soon see another agency steal it. This is irritating, but don't let it worry you; nobody has ever built a brand by imitating somebody else's advertising. ↗

— David Ogilvy

#agency #another #brand #built #campaign

It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big idea, it will pass like a ship in the night. I doubt if more than one campaign in a hundred contains a big idea. ↗

— David Ogilvy

#attention #attract #big #big idea #buy

The more informative your advertising, the more persuasive it will be. ↗

— David Ogilvy

#informative #more #persuasive #will #your