The magazine was being started by a company that had no experience in business magazine publishing. It was a little difficult to get people to sort of buy into it and to join the staff, but we did. ↗
There certainly was a lot of potential in the air for doing a magazine which focused on the way business, in particular, was being transformed by the Internet. ↗
You have to remember when we were going once a month, we were putting out issues that were 480 pages, and people were complaining that these were too big, I can't get through a 480 page magazine every month. ↗
There are people who appear in the magazines and I don't know who they are. I've never seen anything they've done and their careers are over already. They're famous for maybe 10 minutes. Real careers, I think, take a long time to unfold. ↗