#advertising

Good advertising does not just circulate information. It penetrates the public mind with desires and belief. ↗

— Leo Burnett

#belief #circulate #desires #does #good

The secret of all effective advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships. ↗

— Leo Burnett

#creation #effective #familiar #into #new

But in terms of the code by which we go to market - it's not telling kids to supersize, we're not selling them, generally, products, in the advertising we do to them. ↗

— Jim Cantalupo

#code #generally #go #kids #market

The beauty myth of the present is more insidious than any mystique of femininity yet: A century ago, Nora slammed the door of the doll's house; a generation ago, women turned their backs on the consumer heaven of the isolated multiapplianced home; but where women are trapped today, there is no door to slam. The contemporary ravages of the beauty backlash are destroying women physically and depleting us psychologically. If we are to free ourselves from the dead weight that has once again been made out of femaleness, it is not ballots or lobbyists or placards that women will need first; it is a new way to see. ↗

— Naomi Wolf

#beauty #eating-disorders #images #magazines #marketing

The first law in advertising is to avoid the concrete promise... and cultivate the delightfully vague. ↗

— John C. Crosby

#avoid #concrete #cultivate #delightfully #first

NC-17 means that you get it in like 3 theaters. They won't run the spots on MTV, won't run the advertising. It's the kiss of death so there was really no other choice. ↗

— Rob Zombie

#choice #death #get #kiss #like

Advertising works most effectively when it's in line with what people are already trying to do. And people are trying to communicate in a certain way on Facebook - they share information with their friends, they learn about what their friends are doing - so there's really a whole new opportunity for a new type of advertising model within that. ↗

— Mark Zuckerberg

#advertising #already #certain #certain way #communicate

Chess is as elaborate a waste of human intelligence as you can find outside an advertising agency. ↗

— Raymond Chandler

#advertising agency #agency #chess #elaborate #find

I can not think of any circumstances in which advertising would not be an evil. ↗

— Arnold J. Toynbee

#any #circumstances #evil #i #i can

Studies indicate that these children are more susceptible to advertising and even less likely to understand the purpose of this advertising. ↗

— Bob Filner

#children #even #indicate #less #likely