Choose language

Forgot your password?

Need a Spoofbox account? Create one for FREE!

No subscription or hidden extras

Login

#advertising

Read through the most famous quotes by topic #advertising




It’s never been easier for audiences to skip, filter, or avoid advertising, so the best ideas are the ones that respect that the audience needs to get something out of the work; it should inspire, satisfy, or motivate them. You can’t just bombard people with messages anymore.


Ajaz Ahmed


#inspiration #marketing #motivation #inspirational

I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death.


Leo Burnett


#am #believes #boring #dangers #death

Anyone who thinks that people can be fooled or pushed around has an inaccurate and pretty low estimate of people - and he won't do very well in advertising.


Leo Burnett


#anyone #around #estimate #fooled #inaccurate

There is no such thing as a permanent advertising success.


Leo Burnett


#permanent #success #such #thing

The great art is to endure


Metternich


#art

CBS is the largest out-of-home advertising company in the U.S.


Leslie Moonves


#cbs #company #largest

Why, I ask, isn't it possible that advertising as a whole is a fantastic fraud, presenting an image of America taken seriously by no one, least of all by the advertising men who create it?


David Riesman


#america #ask #create #fantastic #fraud

If there are signs that Americans bow to the gods of advertising, there are equally indications that people find the gods ridiculous. It is part of the popular culture that advertisements are silly.


Michael Schudson


#bow #culture #equally #find #gods

Their [girls] sexual energy, their evaluation of adolescent boys and other girls goes thwarted, deflected back upon the girls, unspoken, and their searching hungry gazed returned to their own bodies. The questions, Whom do I desire? Why? What will I do about it? are turned around: Would I desire myself? Why?...Why not? What can I do about it? The books and films they see survey from the young boy's point of view his first touch of a girl's thighs, his first glimpse of her breasts. The girls sit listening, absorbing, their familiar breasts estranged as if they were not part of their bodies, their thighs crossed self-consciously, learning how to leave their bodies and watch them from the outside. Since their bodies are seen from the point of view of strangeness and desire, it is no wonder that what should be familiar, felt to be whole, become estranged and divided into parts. What little girls learn is not the desire for the other, but the desire to be desired. Girls learn to watch their sex along with the boys; that takes up the space that should be devoted to finding out about what they are wanting, and reading and writing about it, seeking it and getting it. Sex is held hostage by beauty and its ransom terms are engraved in girls' minds early and deeply with instruments more beautiful that those which advertisers or pornographers know how to use: literature, poetry, painting, and film. This outside-in perspective on their own sexuality leads to the confusion that is at the heart of the myth. Women come to confuse sexual looking with being looked at sexually ("Clairol...it's the look you want"); many confuse sexually feeling with being sexually felt ("Gillete razors...the way a woman wants to feel"); many confuse desiring with being desirable. "My first sexual memory," a woman tells me, "was when I first shaved my legs, and when I ran my hand down the smooth skin I felt how it would feel to someone else's hand." Women say that when they lost weight they "feel sexier" but the nerve endings in the clitoris and nipples don't multiply with weight loss. Women tell me they're jealous of the men who get so much pleasure out of the female body that they imagine being inside the male body that is inside their own so that they can vicariously experience desire. Could it be then that women's famous slowness of arousal to men's, complex fantasy life, the lack of pleasure many experience in intercourse, is related to this cultural negation of sexual imagery that affirms the female point of view, the culture prohibition against seeing men's bodies as instruments of pleasure? Could it be related to the taboo against representing intercourse as an opportunity for a straight woman actively to pursue, grasp, savor, and consume the male body for her satisfaction, as much as she is pursued, grasped, savored, and consumed for his?


Naomi Wolf


#beauty #body-image #cosmetic-surgery #cosmetics #culture

Whatever modern democracies may tell themselves about their commitment to free speech and to diversity of opinion, the values of a given society will uncannily match those of whichever organizations have the scale to pay for runs of thirty-second slots around the nightly news bulletin.


Alain de Botton


#democracies #free-speech #money #opinion #organizations






back to top