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Read through the most famous quotes by topic #ak
Our DNA is as a consumer company - for that individual customer who's voting thumbs up or thumbs down. That's who we think about. And we think that our job is to take responsibility for the complete user experience. And if it's not up to par, it's our fault, plain and simply. ↗
There's no other company that could make a MacBook Air and the reason is that not only do we control the hardware, but we control the operating system. And it is the intimate interaction between the operating system and the hardware that allows us to do that. There is no intimate interaction between Windows and a Dell notebook. ↗
The design of the Mac wasn't what it looked like, although that was part of it. Primarily, it was how it worked. To design something really well, you have to get it. You have to really grok what it's all about. It takes a passionate commitment to really thoroughly understand something, chew it up, not just quickly swallow it. ↗
#although #chew #commitment #design #get
You know when you read that someone has to leave a show or a tour because they had 'nervous exhaustion'? Well, I had one of those and discovered that I was quite close to death. I always assumed that my lifestyle was going to take me at an early age, but when it was actually occurring I was, 'Not yet!' I pulled back. ↗
One has to devote oneself to a particular pursuit. To be successful at anything, you have to make a total commitment to it. ↗
