#me

Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it's really how it works. ↗

— Steve Jobs

#deeper #design #dig #funny #how

And it comes from saying no to 1,000 things to make sure we don't get on the wrong track or try to do too much. We're always thinking about new markets we could enter, but it's only by saying no that you can concentrate on the things that are really important. ↗

— Steve Jobs

#always #comes #concentrate #could #enter

I'm an optimist in the sense that I believe humans are noble and honorable, and some of them are really smart. I have a very optimistic view of individuals. ↗

— Steve Jobs

#believe #honorable #humans #i #i believe

But innovation comes from people meeting up in the hallways or calling each other at 10:30 at night with a new idea, or because they realized something that shoots holes in how we've been thinking about a problem. ↗

— Steve Jobs

#because #been #calling #comes #each

For most men, life is a search for the proper manila envelope in which to get themselves filed. ↗

— Clifton Fadiman

#filed #get #life #life is a #manila

Our DNA is as a consumer company - for that individual customer who's voting thumbs up or thumbs down. That's who we think about. And we think that our job is to take responsibility for the complete user experience. And if it's not up to par, it's our fault, plain and simply. ↗

— Steve Jobs

#company #complete #consumer #customer #dna

It's not the tools that you have faith in - tools are just tools. They work, or they don't work. It's people you have faith in or not. Yeah, sure, I'm still optimistic I mean, I get pessimistic sometimes but not for long. ↗

— Steve Jobs

#get #i #just #long #mean

So I went and visited a doctor and he diagnosed me with reactive arthritis. ↗

— Daniel Johns

#diagnosed #doctor #i #me #reactive

I get asked a lot why Apple's customers are so loyal. It's not because they belong to the Church of Mac! That's ridiculous. ↗

— Steve Jobs

#asked #because #belong #church #customers

I met Woz when I was 13, at a friend's garage. He was about 18. He was, like, the first person I met who knew more electronics than I did at that point. We became good friends, because we shared an interest in computer and we had a sense of humor. We pulled all kinds of pranks together. ↗

— Steve Jobs

#became #because #computer #did #electronics