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Today brands are everything, and all kinds of products and services - from accounting firms to sneaker makers to restaurants - are figuring out how to transcend the narrow boundaries of their categories and become a brand surrounded by a Tommy Hilfiger-like buzz.

Tom Peters

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About Tom Peters

Did you know about Tom Peters?

In 2004 he also received an honorary doctorate from the State University of Management in Moscow. Peters currently lives in West Tinmouth Vermont with his wife Susan Sargent and continues to write and speak about personal and business empowerment and problem solving methodologies. From 1974 to 1981 Peters worked as a management consultant at McKinsey & Company becoming a partner and Organization Effectiveness practice leader in 1979.

Waterman Jr). Thomas J.

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