Whether you are sixteen or over sixty, remember, understatement is the rule of a fine makeup artist.

Her business enterprise proved immensely successful and later in life Helena Rubinstein used her enormous wealth to support charitable institutions in the fields of education art and health. The "Day of Beauty" in the various salons became a great success. Prizewinners included Frank Hodgkinson 1958; Charles Blackman 1960; William Boissevain 1961; Margaret Olley 1962; Vladas Meskenas 1963; Judy Cassab 1964 1965; Jack Carington Smith 1966.

Helena Rubinstein (born Chaya Rubinstein December 25 1870 – April 1 1965) a Polish-born American business magnate.