If you want to put out a million CDs and sell them and get them played on the radio, and even videos, or whatever, if that still exists, that kind of muscle can only come from a label like Columbia.

In 2001 the band released White Blood Cells. The slogan of his business was "Your Furniture's Not Dead" and the color scheme was yellow and black—including a yellow van a yellow-and-black uniform and a yellow clipboard.

He was best known as the vocalist guitarist and pianist of The White Stripes until they split in February 2011 as well as a vocalist and guitarist for The Raconteurs and the drummer of The Dead Weather. He is ranked No. White released his debut solo album Blunderbuss on April 24 2012.