I think it turned the whole sport around. It got everybody's attention. People who were watching TV live were jumping up and down in their living rooms.

Despite having no primary sponsor Yarborough and his team ran the full schedule picking up short-term deals with Sonic Drive-In and Hobas Pipe. He is one of only two drivers in NASCAR history to win three consecutive championships. At the end of the season Yarborough was released after Ford withdrew factory support for NASCAR teams.

com/vault/cover/featured/8064/index. cnn.