A doctor is advertised by the bodies he cures. My business is advertised by the minds I stimulate. And let me tell you that the book business is different from other trades. People don't know they want books. I can see just by looking at you that your mind is ill for lack of books but you are blissfully unaware of it!

For most of his life he lived in Roslyn Estates Nassau County Long Island commuting to the city on the Long Island Rail Road about which he wrote affectionately. Out of enthusiasm for the Sherlock Holmes stories he helped to found the Baker Street Irregulars and wrote the introduction to the standard omnibus edition of The Complete Sherlock Holmes. On 14 June 1914 he married Helen Booth Fairchild with whom he would have four children including Louise Morley Cochrane.

He also produced stage productions for a few years and gave college lectures. Christopher Morley (May 5 1890 – March 28 1957) was an American journalist novelist essayist and poet.