#d

I have learned that it is far easier to write a speech about good advertising than it is to write a good ad. ↗

— Leo Burnett

#ad #advertising #easier #far #good

I do get most of the harder-to-get stories. ↗

— Victoria Gotti

#i #i do #most #stories

Good advertising does not just circulate information. It penetrates the public mind with desires and belief. ↗

— Leo Burnett

#belief #circulate #desires #does #good

If you can't turn yourself into your customer, you probably shouldn't be in the ad writing business at all. ↗

— Leo Burnett

#business #customer #into #probably #turn

The secret of all effective advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships. ↗

— Leo Burnett

#creation #effective #familiar #into #new

There's no such thing as 'hard sell' and 'soft sell.' There's only 'smart sell' and 'stupid sell.' ↗

— Leo Burnett

#only #sell #smart #soft #stupid

To swear off making mistakes is very easy. All you have to do is swear off having ideas. ↗

— Leo Burnett

#having #ideas #making #making mistakes #mistakes

If you want to be certain, you should never get married. You should never change jobs. In fact, you might as well just stay home. Because I don't know anybody who is certain. That need to be certain is just procrastination. ↗

— Mark Burnett

#because #certain #change #fact #get

The best person to get something done is a busy person. ↗

— Mark Burnett

#busy #busy person #done #get #person

I actually had kind of one of those crazy experiences where when I hit, it was black out excruciating pain, and then white out absence of pain, and the subconscience thought that I want to go back. ↗

— Brooke Burns

#actually #back #black #crazy #excruciating