This is one of his most human and most amusing and witty novels. The characters are very Indian. I decided that I wanted to do a comedy, so this was just the right one. ↗
No, sir, I'm not saying that charming, witty and warm copy won't sell. I'm just saying I've seen thousands of charming, witty campaigns that didn't sell. ↗
Deke: 'You know what I'm wonderin'?'
Malachi: 'No, and to tell the truth, I don't care'
Deke: 'I'm wonderin' how you've managed to live to the ripe old age of 36, when it's a known fact that you've been brain-dead since birth'
'Strength of will', was the flat reply ↗