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It's unwise to pay too much, but it's worse to pay too little. When you pay too much, you lose a little money - that's all. When you pay too little, you sometimes lose everything, because the thing you bought was incapable of doing the thing it was bought to do. The common law of business balance prohibits paying a little and getting a lot - it can't be done. If you deal with the lowest bidder, it is well to add something for the risk you run, and if you do that you will have enough to pay for something better.


John Ruskin


#economics #humour #business



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Did you know about John Ruskin?

) (eds. Lectures in the 1860s
Ruskin lectured widely in the 1860s giving the Rede lecture at the University of Cambridge in 1867 for example. John James had sent the piece to Turner who did not wish it to be publiJohn Ruskind.

Today his ideas and concerns are widely recognised as having anticipated interest in environmentalism sustainability and craft. His writing styles and literary forms were equally varied. He wrote on subjects ranging from geology to architecture myth to ornithology literature to education and botany to political economy.

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