Tim Cook

Life is fragile. We're not guaranteed a tomorrow so give it everything you've got. ↗

— Tim Cook

#fragile #give #got #guaranteed #life

Anything can change, because the smartphone revolution is still in the early stages. ↗

— Tim Cook

#because #change #early #early stages #revolution

Apple doesn't do hobbies as a general rule. ↗

— Tim Cook

#general #general rule #hobbies #rule

Apple has a culture of excellence that is, I think, so unique and so special. I'm not going to witness or permit the change of it. ↗

— Tim Cook

#change #culture #excellence #going #i

Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things that lead to those. ↗

— Tim Cook

#confused #focus #get #goal #lead

From an app point of view, if you looked at innovation on the PC, you'd be hard pressed to find companies innovating. The list is small. ↗

— Tim Cook

#find #hard #innovation #list #looked

I am who I am, and I'm focused on that, and being a great CEO of Apple. ↗

— Tim Cook

#apple #being #ceo #focused #great

I don't really think anything Microsoft does puts pressure on Apple. ↗

— Tim Cook

#apple #does #i #microsoft #pressure

I don't think Apple has to own a content business. ↗

— Tim Cook

#business #content #i #own #think

I learned that focus is key. Not just in your running a company, but in your personal life as well. ↗

— Tim Cook

#focus #i #just #key #learned